Dell Computers in Bahrain: Technological Innovation of a Global Giant, with a Local Powerhouse – Nexcel Bahrain
Dell Technologies, a name synonymous with personal computers, boasts a rich history that began in a most unexpected place: a university dormitory room. But let’s take this story a step further and see how Dell’s reach extends to Bahrain with a trusted Gold Partner, Nexcel.

1984: The Birth of Dell in a Dorm Room
In 1984, Michael Dell, a freshman at the University of Texas at Austin, recognized a gap in the personal computer market. He saw an opportunity to bypass traditional distributors and sell PCs directly to customers, offering customization and competitive pricing. With a mere $1,000, he started PC’s Limited, selling upgraded IBM-compatible computers.
The Rise of a Direct Sales Leader
The direct sales model proved successful. Dell focused on building PCs to order, eliminating unnecessary inventory and offering cost-effective solutions. Latest Dell OptiPlex desktops in Bahrain (there you go!), available at Nexcel, are a prime example of this focus on affordability and customizability.
Rapid Growth and Going Public
By 1985, Dell released its first self-branded computer, the Turbo PC. The company’s rapid growth continued, and in 1988, it went public, changing its name to Dell Computer Corporation. The 1990s saw Dell entering the notebook market and becoming a leader in online sales, further solidifying its position as a tech innovator.
Beyond Desktops: Embracing Innovation
Dell didn’t stop at desktops. The company expanded into servers, networking solutions, and even smartphones in the early 2000s. This diversification solidified Dell as a major player in the technology industry.
The Evolving Landscape and the Rise of Dell Technologies
The PC market faced challenges in the late 2000s with the rise of mobile computing. Dell responded by acquiring companies like EMC Corporation, expanding its reach into data storage and enterprise solutions. In 2016, the merger of Dell and EMC formed Dell Technologies, a tech giant encompassing various divisions including Dell PCs.
Nexcel: A Gold Standard for Dell in Bahrain, with a Global Mindset
Now, let’s talk about Nexcel. Established as a trusted Gold Partner of Dell Technologies in Bahrain, Nexcel plays a vital role in bringing the latest Dell innovations to the local market. This prestigious Gold Partner status signifies the exceptional level of service and expertise Nexcel offers.
Nexcel goes beyond simply supplying Dell products. Our team boasts a unique strength: diversity. We have assembled a team of highly trained and certified professionals from all continents, fostering a multicultural environment that speaks many languages. This global perspective allows Nexcel to cater to the specific needs of Bahrain’s diverse clientele.
Nexcel’s team can provide in-depth consultations to identify the perfect Dell solution for your needs, regardless of your background or language. Whether you’re a gamer seeking the latest Dell Alienware Aurora gaming desktop in Bahrain or a business owner looking for reliable Dell OptiPlex desktops, Nexcel has the expertise to assist you. Their commitment to excellence extends to comprehensive after-sales support, ensuring a smooth and worry-free experience for all Dell customers in Bahrain.
Today and Beyond: A Legacy of Innovation with Local Expertise and Global Understanding
Today, Dell Technologies remains a leader in the technology industry, offering a vast array of products and services. Nexcel, as their Gold Partner in Bahrain, ensures that these cutting-edge solutions are readily available and expertly supported for the local community.
A Company Born from a Vision, Delivered Locally with Expertise and a Global Embrace
From its humble beginnings in a dorm room to its current status as a global tech leader, Dell’s story is one of innovation, adaptation, and a commitment to providing customers with what they need. The company’s focus on direct sales, customization, and affordability continues to shape the PC market today. Here in Bahrain, Nexcel builds on this legacy by offering exceptional service, leveraging their Gold Partner status to deliver superior expertise, and ensuring a smooth experience for all Dell customers. Nexcel’s team, with its global reach and multilingual capabilities, further strengthens the bridge between Dell’s cutting-edge technology and the diverse needs of the Bahraini market.